What is OKRs?
OKRs (objectives and key results) are a goal-setting method: an objective states what you want to achieve, and 2 to 4 measurable key results define how you will know you got there.
Example
Objective: prove clinics will pay for automatic rebooking. Key results: 10 paying clinics by the end of the quarter, 70% of cancelled slots refilled, and 3 clinics referring another clinic.
Why it matters for early-stage founders
Early teams can do anything, so they often do everything. OKRs force a choice about what matters this quarter and make weekly progress visible.
The common mistake
Writing tasks as key results ("launch the website"). A key result measures an outcome, not an activity.
Turn your strategy into weekly priorities
solvee turns your foundation into a focused plan of what to work on next.
Analyze my businessRelated terms
Reviewed October 12, 2026